WHO WE ARE
We started our journey with the launch of our online store in 2016.
With a group of artistic people, we decided it's time to introduce our classic collections of timeless designs and outfits, with a versatile and aesthetic appeal flawlessly suiting you queens out there.
WE STAND FOR
When people look for a one-stop place to check all kinds of ethnic fashion, we provide them with our royal collection of six yards of pure elegance and charm. Yes, our platform offers all types of sarees woven from luxurious fabrics that you can drape over your silhouette and walk down like a star.
WE STARTED WITH A MISSION
We have a motto to promote the handloom industry, one which manifests rich and diverse culture of India and one of the most critical sectors which provide direct and indirect employment to lakhs of people in the rural areas.
We recognize that weaving exhibits our country's impeccable skill, ingenuity, and expertise of our weavers. We want to let it reach the world through our global platform.
WE HAVE A SET VISION
We believe in making extraordinary memories even more precious so that every woman rejoices her occasion with our winsome attires.
We believe in following a progressive, purist & eco-friendly approach for manufacturing these attires for you.
We set our vision to make tradition meet our contemporary styles for all women to make bold statements with the best outfit they can wear - CONFIDENCE.
So we conceive ourselves as the best online shopping store for customers worldwide, providing valuable Indian artistry through global style statements.
Yes, we are here to spread ethnic magic.
Access to your dream fashion
Let it be classic style or season's must-have vogue; we ensure you can find it in our thousand plus collection exclusively customized to meet your fashion necessities.
Designs which make you showstoppers
We deliver designs that are curated by artisans all over the country who handpick luxurious and trustworthy fabrics that are most fashion-forward to create fashionable outfits.
Lost weaves are encouraged back
We revive the lost weaves like - Dongria, Dabu, Kantha, by reaching out to the struggling weavers from the rural regions of India. We promote their artistic craftsmanship with the help of our finest designers, providing you a dream couture experience.
What you see is what you get
Our quality assurance team makes sure that all the product goes through a proper quality check before it arrives at your doorstep. We believe that the quality of a product is something that should not be compromised.